Apple is the most valuable company in the world, again

Alfonso Maruccia

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King of the (Stock) World: After ceding its Wall Street crown to Nvidia, Apple has reclaimed the title of the world's most valuable public company, and the shift says as much about the mood on Wall Street as it does about Apple itself. Investors are growing wary of the AI infrastructure race that's driven tech valuations for years, and they're rewarding the one Big Tech giant that largely sat it out.

The timing adds extra stakes, too. Tim Cook is preparing to step down soon, and the incoming CEO is expected to preserve the same approach to market and financial management that defined Cook's tenure, the very discipline investors now appear to be betting on.

Apple's stock rose 1% this week to push its market cap to roughly $4.9 trillion, while Nvidia's shares fell 5%, dropping the chipmaker to about $4.8 trillion. Chip stocks have been especially volatile lately, which is one reason a "traditional" IT company like Apple looks better positioned to ride out the turbulence.

Nvidia became the first company in the world to cross a $5 trillion market cap in 2025, fueled by surging interest in AI tools and infrastructure that heavily depend on its hardware and software. The company's valuation has grown more than tenfold as Nvidia supplied the GPUs needed to train and run today's most complex AI models. Other Big Tech players followed suit, pouring billions into ever-larger AI data center buildouts, most of them running on Nvidia's GPUs.

Source: CompaniesMarketCap

Apple has approached the "AI revolution" a little differently. The company that once adapted DARPA's CALO project to build Siri spent years developing its own custom large language models, but after apparently falling behind other AI pioneers, it opted to lean on Google's services and AI models for the next generation of Siri AI.

In somewhat of a turn of events, analyst Daniel Newman says investors are turning back to Apple because they see it as a safe harbor from the broader AI hangover.

As AI-focused stocks look increasingly volatile, Newman noted that owning Apple still feels "almost like owning an index."

Apple CEO Tim Cook is expected to step down soon, handing the reins to senior VP of hardware engineering John Ternus. Cook led Apple for 15 years, and Ternus is reportedly set to carry on his former boss's approach to major financial decisions, including AI infrastructure spending.

Craig Federighi, Apple's senior VP of software engineering who oversees development of the company's operating systems, echoed that sentiment in June. The exec said AI is meant to serve people, not the other way around.

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Just remember, it took Cisco 26 years to recover from the DotCom crash and they were selling hardware that was the backbone of the internet. It's starting to look like green line doesn't, infact, always go up.

 
Next week’s story: NVIDIA overtakes Apple to regain stock market crown.
nVidia is a one trick pony and they happened to get lucky. The idea that Jensen has been planning this since the 1990s and was just waiting for the right time is fubar.

There are a whole bunch of AI ASICs that are coming out soon that kick any of the general purpose GPUs NV has out of the water. Google, Amazon, Meta and even Musk are all developing their own AI chips and those are just the ones I can think of off the top of my head.

I'm also sure that investors have noticed TSMC increasing their rates every 6 months, taking away a bigger piece of nVidias pie(IE, Margins). The money printers are running out of ink and I think that the recent SpaceX IPO is evidence of that. Musk used to be able to take a dump and investors would fight to the death to lick the smudge mark off the floor
 
I think it says something that Tim Cook is now perceived as disciplined and stoic when everyone was initially clutching pearls at his earlier decisions. Who changed?
 
Haven't kept an eye on it for a while, not too long ago it was MS / Apple / NVIDIA switching places all around that 3 trillion mark.
Looks like MS got left in the dust, it's a bit under 3 trillion at moment, surpassed by Google @ 4 trillion.

Don't remember TSMC being quite this high either, The Entire top 7 is now Tech companies (if you include Amazon as one).
 
nVidia is a one trick pony and they happened to get lucky.
Calling a multitrillion-dollar giant a 'one-trick pony' seems like a bold take. Good luck to anyone brave enough to short them. Think I'll just enjoy that market drama from the sidelines.

The idea that Jensen has been planning this since the 1990s and was just waiting for the right time is fubar.
Agreed. No one maps out a tech empire 30 years in advance. Innovating is just a game of chicken. It takes iron nerves, a massive ego, and a lot of luck. For every Jensen who hits the jackpot, thousands lose everything trying.
 
Calling a multitrillion-dollar giant a 'one-trick pony' seems like a bold take. Good luck to anyone brave enough to short them. Think I'll just enjoy that market drama from the sidelines.


Agreed. No one maps out a tech empire 30 years in advance. Innovating is just a game of chicken. It takes iron nerves, a massive ego, and a lot of luck. For every Jensen who hits the jackpot, thousands lose everything trying.
I didn't say short. I sold and bought assets I think to be stable until the market calms down. The biggest red flag I heard was "this time is different" and every market bubble I've seen over the last 30 years has been accompanied with those words. id rather not make money than lose it.
 
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