BitTorrent partners with its first author

Emil

TS Rookie
BitTorrent has announced that it has partnered with its first author. That's right: the company wants to make sure its platform can be used for legally distributing books too.

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Quinneypoo

TS Rookie
Why would any artist accept this? I know, I know people are turning to the internet for their content, but how are you going to make any money doing this? Donations? You would make a fraction of what you would get if you sold it in say, a book store? Can someone respond to this explaining the logic in putting your book on BitTorrent?