Gearbox announced last week that anyone who purchased the inclusive Borderlands Game of the Year edition would get a membership certificate to join the Duke Nukem Forever First Access club. "This certificate entitles owners who register their unique key to a wealth of goodies," said the press release. A demo is expected to be among the "goodies." Naturally, loyal gamers who already purchased Borderlands and its DLC separately felt snubbed, but as it turns out, that's not entirely true. Read the whole story
I don't see the point why anyone is worried about not getting to play it early because as soon as the early access demo is out, it will be leaked and had great fun by all.
You cant just register any game on Steam, here is a list of games that you can. https://support.steampowered.com/kb_article.php?ref=7480-WUSF-3601
Direct2Drive also has the same deal. I wonder how many people will buy the game just to see the demo? People pay for a movie just to see a trailer, so on a relative scale of cost vs time its about the same.
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