Ferrari bet its legacy on an EV designed by Jony Ive. The backlash wiped out $5 billion in a day.

[scavengerspc]

Even performance can't be a selling point when even Volvo EV's have 0-60 times in around 3 seconds.

Yes, excellent point. And I have been seeing that as a positive.
Performance off the floor is so similar that the days of best sellers being based on looks, reliability and factory warranty may make a comeback.
Hell even my daughters Mach E GT Rally can do 0-60 in 3.3 seconds.

 

[mbk34]

Performance off the floor is so similar that the days of best sellers being based on looks, reliability and factory warranty may make a comeback.

That's OK if you're selling millions of cars but if you're a small shop and need to justify crazy price tags then what do you offer? You have to keep the looks of a traditional Ferrari for a start. Titanium and carbon fibre shell. Maybe use solid state batteries. A targa top that disappears at the touch of a button. Maybe have clever suspension that can be lowered down using a big chrome knob (BCK) on the dash. Another BCK for tractional control. Maybe have a fan to suck the car down onto the road during corners when in race mode. Active panels to keep the aero in check at higher speeds. Perhaps keep the old style metal gear stick and polished metal grate but just have D-P-R and ensure the whole car lurches dramatically when placed into D. On the dash would be one large dial with the speed showing (I guess other info could show if requested).

That's how I'd picture an expensive sports EV but I guess everyone has their own

 

[scavengerspc]

That's OK if you're selling millions of cars but if you're a small shop and need to justify crazy price tags then what do you offer? You have to keep the looks of a traditional Ferrari for a start. Titanium and carbon fibre shell. Maybe use solid state batteries. A targa top that disappears at the touch of a button. Maybe have clever suspension that can be lowered down using a big chrome knob (BCK) on the dash. Another BCK for tractional control. Maybe have a fan to suck the car down onto the road during corners when in race mode. Active panels to keep the aero in check at higher speeds. Perhaps keep the old style metal gear stick and polished metal grate but just have D-P-R and ensure the whole car lurches dramatically when placed into D. On the dash would be one large dial with the speed showing (I guess other info could show if requested).

That's how I'd picture an expensive sports EV but I guess everyone has their own

We dream different man.

But I will say the "big chrome knob" really took me back.
When I was 16, I dated a girl that used to say she wanted to................. Never mind.

 

[GFitzpatrick47]

I don't know what the fuss is about. I was impressed by the specs and the engineering, and slightly dismayed that I'll probably never even be able to afford to test drive one.

They created a car with the lowest drag coefficient in Ferrari history and all anyone can talk about is optics. Probably should have painted it black, it's the new blue after all.

Plenty of cars have incredibly low drag coefficients. That's hardly a useful measure without additional context (such as knowing what you're going to be using the vehicle for).

For example, a Cadillac Escalade has a lower drag coefficient than every single F1 car on the 2026 starting grid.

 

[mbk34]

For example, a Cadillac Escalade has a lower drag coefficient than every single F1 car on the 2026 starting grid.

It does not.

 

[trparky]

It does not.

Yes it does. And let me explain.

A Cadillac Escalade’s drag coefficient is around 0.36 for conventional Escalades, and the electric Escalade coefficient is reported to be 0.321.

F1 cars generally have much higher drag coefficients than normal road cars because their wings, exposed wheels, tires, suspension, cooling inlets, and surfaces are designed to generate huge downforce, not just minimize drag.



NASA’s drag equation shows that reference area is part of total drag, so a huge Escalade can still push a lot of air even with a lower drag coefficient.

Drag = Cd × frontal area × air-speed effect

That's why a huge SUV can have a lower drag coefficient than an F1 car, while still pushing a lot of air because it is physically much larger.

 

[mbk34]

Yes it does. And let me explain.

A Cadillac Escalade’s drag coefficient is around 0.36 for conventional Escalades, and the electric Escalade coefficient is reported to be 0.321.

F1 cars generally have much higher drag coefficients than normal road cars because their wings, exposed wheels, tires, suspension, cooling inlets, and surfaces are designed to generate huge downforce, not just minimize drag.

View attachment 90871

NASA’s drag equation shows that reference area is part of total drag, so a huge Escalade can still push a lot of air even with a lower drag coefficient.

Drag = Cd × frontal area × air-speed effect

That's why a huge SUV can have a lower drag coefficient than an F1 car, while still pushing a lot of air because it is physically much larger.

Thanks for taking the time to explain your reasoning but my small mind can't override the evidence of my eyes. The Escalade will always be just a barn door with wheels. Funny thing is, every time I see a picture of that car, I think of the car advert in GTA3 for the Maibatsu Monstrosity.

 

[BogdanR]

From some angles this would have worked perhaps as a Lancia or an Alfa… but the overall looks, like I’ve said it already, is one of an Aston Martin Rapide who had a child with an Apple Magic Mouse as a result of a shotgun wedding.
To say the overall look is uninspired for a Ferrari is an understatement. Even when they made rather ugly cars like the F50 or the 612, not to mention the FF or the Mondial, they still had at least outrageous or “controversial” looks.
The Luce works extremely well as an ambidextrous mouse, a 250 GTO it is not.