Microsoft uses Amazon to tell Apple again: App Store is too generic

By Emil ยท 23 replies
Mar 29, 2011
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  1. Microsoft is no longer waging the battle against Apple's trademark of App Store just for itself, but is effectively representing all the companies that want to or are already trying to use the term "app store." Most recently, Amazon launched its own Android App Store and was promptly sued by Apple.

    Read the whole story
  2. mario

    mario Ex-TS Developer Posts: 399   +17

    Poor Microsoft, Apple will get its trademark and they will be the only ones left crying.

    Of course, they can always call their store Mobile Programs Store for Windows Phone 7 Series Professional Edition On The Go and stick some shiny stickers on the back of their phones.
  3. And windows is not generic?
  4. "Microsoft Windows"...
    "Microsoft Office"...
    So's not...
  5. MS haven't sued window cleaners.. Apple probably would.
  6. mtbdude641

    mtbdude641 TS Rookie

    i believe that the term app store should not belong to just apple, yes the term windows is copyrighted because thats what it is . when you hear windows you know your talking about the microsoft operating system, and no other companies use this term for their operating system and is not generic but app store is too generic for them alone to claim for themselves
  7. Vrmithrax

    Vrmithrax TechSpot Paladin Posts: 1,352   +293

    Apples and oranges (pun intended)... Windows is the name of an operating system, but is a generic term that means more than just that operating system. It's an abstract applied to a specific product. Same with Apple, it's an abstract (fruit) applied to the name of a company.

    Whereas "app store" is a targeted and unmistakable description of a specific business model, which is not exclusive to Apple. There is nothing abstract about it, nor is there anything exclusive to Apple. It would be akin to Microsoft being able to trademark "operating system" and allowing no other competitor to use that pairing of words to describe their product.
  8. Wagan8r

    Wagan8r TS Evangelist Posts: 603   +64

    That was so unintelligible that I feel dumber for having read it.

    Before we rehash this topic yet another time, let's lay out what's been pointed out already.

    1. "App Store" is generic due to it's lack of specificity as to which "app store" it is and needs an identifier such as "The" or "Apple".
    2. It isn't "Windows". It's "Microsoft Windows", which observes point #1.
    3. "Apple" isn't a generic name for an electronics company whereas it would be for a grocer.
    4. The Trademark Office is questionably qualified for the task.
  9. madboyv1

    madboyv1 TechSpot Paladin Posts: 1,471   +375

    A way to think of it, Windows refers to a specific operating system, rather than being a generic term for all operating systems, while App Store usually refers to any storefront or service that offers "apps" for computers and/or phones.

    It's sorta like, as an exaggeration, if walmart wanted to trademark and bar the use of the term "supermarket" (in an alternate universe where Walmart was the first to use the term).
  10. LNCPapa

    LNCPapa TS Special Forces Posts: 4,276   +461

    I think Vrmithrax's explanation is as clear as it can get. If you can't understand it from that then I don't think there's any changing your mind.
  11. gwailo247

    gwailo247 TechSpot Chancellor Posts: 2,010   +18

    This Guest guy keeps posting that the name Windows is generic.

    You think he would have learned after a 100 such posts and rebuttals.
  12. Darkshadoe

    Darkshadoe TS Guru Posts: 571   +113

    I say get rid of the legal crap and have Balmer and Jobs fight to the death for it if the "Apps" name is so important.

    In other words, This is just one great big waste of time and resources on both companies parts.
  13. madboyv1

    madboyv1 TechSpot Paladin Posts: 1,471   +375

    Considering Jobs purported health issues, Balmer may have an advantage that Jobs will be sure to point out prior. XD

    As for whose time and resources are being waste, neither. Apple sees "App Store" as part of the Apple identity when it comes to their mobile market (iPod/iPhone/iPad) and want's to protect that, though I question how successful that will be. On the flipside, Microsoft is doing it out of principle, as well as making sure that if they ever want to use "App Store" in the future, they will be able to without Apple suing them.
  14. I think in Apple's point of view, "App" stands for both application and Apple.

    Since Microsoft's use of the word only stands for applications, instead of using the first 3 letters, they should try using the first 4 letters. Making it the "Appl Store" and see what Apple says about that.
  15. Cota

    Cota TS Enthusiast Posts: 513   +8

    Now thats something that i would pay to watch, but not likely to happen.

    Still Apple needs to get that name fixed, remember that disk technology that was born dead? they call it "blu" to avoid that generic name and so Apple should since they seem to decide whats right and whats wrong, im rite Amazon?, we all know that in some of their products Apple is just a sweet mouth to get their ideas as the correct ones.
  16. Wow, you are a genius Guest. That would truly be incredible to see Microsoft using "Appl Store" to describe their application store.

    Apple <---- You Two, Fight to the Death! ----> Microsoft
  17. yukka

    yukka TechSpot Paladin Posts: 861   +67

    I am having deja vu. Apple should lose this one. Apps are not exclusive to Apple and other companies sell apps. It is stupid they should have to use a different name. If someone googles "app store" they should get results for different companies, not just apple.
  18. Very well said.
  19. supportme

    supportme TS Rookie Posts: 31

    This is the most unintelligent and dumbest comment I have ever read....
  20. RaiDeR55

    RaiDeR55 TS Rookie Posts: 45

    Apple should Call the app store Apple iApp iStore..Then there would be no problem with trade marking that name.But as others stated above.. App store name to generic.:wave:
  21. lipe123

    lipe123 TS Evangelist Posts: 718   +236

    Exactly! Ms does in fact own just the word "windows" as trademark but they don't go suing every person alive because they have windows in their houses. The have stipulations that the word windows has to be used in reference to their OS.

    Apple is just being a 2year old trying to shift blame to others who isn't doing anything wrong. All they need to do is change their damn trademark to "Apple app store" instead of just "app store" but nuuuuuuuu they need to be *******s about it.

    Ms Trademark info:
  22. krayzie

    krayzie TS Rookie Posts: 62

    i want to make a physical "app store" and call it "App Store" and sell software and see what apple does
  23. App Store

    Application Store

    Why are they trademarking this
  24. LNCPapa

    LNCPapa TS Special Forces Posts: 4,276   +461

    I literally laughed out loud with the Appl Store remark - good one... very good one.

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