OnePlus may close operations in the US and Europe as early as April

[DragonSlayer101]

Rumor mill: After months of speculation about the future of the OnePlus brand, a well-known tipster has seemingly confirmed that the company will shut down its global operations next month. The report is said to have been corroborated by an unnamed source familiar with the matter.

On Tuesday, tipster Yogesh Brar reiterated earlier rumors that OnePlus will soon shut down in the US, the UK, the EU, and most other global markets while continuing to operate in a handful of Asian countries, including China and India. Although the post has since been deleted, 9to5Google reports that the news was confirmed by a OnePlus insider.

According to the source, the company will cease operations in North America and most of Europe, with the shutdown potentially occurring as early as April 2026. Interestingly, OnePlus India CEO Robin Liu stepped down on Tuesday after a seven-year tenure, fueling further speculation about the brand's future.

Neither Brar nor the source clarified how the decision will affect existing OnePlus customers regarding after-sales service and OTA updates. However, OnePlus had previously promised a "full guarantee of users' after-sales support, software updates, and rights commitments" following the initial shutdown reports that emerged in January.

Despite reports that it plans to exit key global markets, OnePlus is reportedly moving forward with new product launches in China and India. Just this week, the company teased new mid-range Nord-series smartphones in India and launched the OnePlus 15T compact smartphone in China.

Closure rumors first surfaced in January, when Android Headlines reported that the company was being "dismantled" in North America and Europe, with plans to fully shut down operations before the end of the year.

OnePlus issued unconvincing denials, with India CEO Robin Liu stating that operations in India would continue for the foreseeable future. Notably, global leadership never clarified whether operations in Europe, North America, or other markets would continue as usual.

OnePlus has not directly responded to the latest reports. When asked, its PR team referred back to the company's official statement on Liu's resignation.

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OnePlus may close operations in the US and Europe as early as April

 

[Theinsanegamer]

Well damn, there goes the big battery phones. Guess its a good thing I didnt grab the new Oneplus line.

But what does that leave for android in the US? Just samsung, pixel, and maybe motorola, if you like bloatware? Not much choice left......

 

[seeprime]

Well damn, there goes the big battery phones. Guess its a good thing I didnt grab the new Oneplus line.

But what does that leave for android in the US? Just samsung, pixel, and maybe motorola, if you like bloatware? Not much choice left......

Nothing phones are decent, but don't update quickly enough for me. I prefer the Pixel a series. We have three of them in our home, 6a, 7a, and 9a. The 9a battery is 5,100mAh.

 

[Hexic]

Well damn, there goes the big battery phones. Guess its a good thing I didnt grab the new Oneplus line.

But what does that leave for android in the US? Just samsung, pixel, and maybe motorola, if you like bloatware? Not much choice left......

As an avid Android user, as much as I hate to admit it - I recently switched to iPhone and I’m enjoying it. The simplicity, everything natively works much smoother than my experiences with Samsung, OP & Google of the past.

But… hard caveat: Is it cutting edge, are iPhones innovative with legit cool new features, are they, from a device perspective, objectively better than Android equivalents? Hell to the no. But for my uses now, iPhone fits the bill 97.5% of the time.

And my god, the battery life is garbage.

 

[daffy duck]

As soon as they denied they were going anywhere you knew closure was imminent. Me thinks they doth protest too loudly.

So glad I dodged a bullet with the OnePlus 15, but then again is was a massive let down so no real loss.

 

[p51d007]

Not surprised. I remember when the OnePlus One came along. Carl Pei said that "we are a poor little startup" then said that they didn't have the money to build in volume, so they had to offer invites. HA!
It didn't take long for people to figure out the OnePlus One was nothing more than a knock off of the Oppo Find 7, minus a couple features.
BBK Electronics "created" OnePlus as a MARKETING idea to get a more global footprint outside of the Asia areas. Offer the phone, sort of a "flagship" at a super low price. It created a feeding frenzy! People were scooping them up. But with each release they jacked the price up to the point it just isn't worth it. I had the OnePlus One, the 5 & the 7T.
Since BBK/Oppo has more of a global footprint, from a business standpoint, it makes sense to just drop
OnePlus and concentrate on the Oppo line IF they produce a GLOBAL version that has all of the frequencies for markets OUTSIDE of Asia.

It would be interesting if someone would ask Cark Pei what he thinks about "his" poor little startup being
dropped.

 

[Theinsanegamer]

As an avid Android user, as much as I hate to admit it - I recently switched to iPhone and I’m enjoying it. The simplicity, everything natively works much smoother than my experiences with Samsung, OP & Google of the past.

But… hard caveat: Is it cutting edge, are iPhones innovative with legit cool new features, are they, from a device perspective, objectively better than Android equivalents? Hell to the no. But for my uses now, iPhone fits the bill 97.5% of the time.

And my god, the battery life is garbage.

Interesting. I have an iphone 16e through work, and I've taken some time to test it.

It gets about the same SoT my thinkphone gets, IE 6-7 hours of SoT streaming HD video. Just doing browser tasks it sips power. I like how smooth everything is.

What I dont like is background audio. Safari just cant do it, so unless you want to pay for premium streaming you have to use Brave, issue is every time you turn off the screen the audio pauses for a second, which doesnt happen on Android, and if the audio is paused while the output source is changed, you cant restart it without unlocking the phone. And when you do, the audio plays full blast automatically, with no way to disable this behavior.

But since Motorola hasnt made a thinkphone successor, I cant stand Samsungs, it all comes down to the Pixel. But so far with 5 generations the tensors still struggle with power draw. And for the same storage the iphone is the same price......I might end up switching, especially as Google will further crack down on side loading, we all remember how they treated SD cards.

 

[toooooot]

Now, only Samsung, Pixel, and Motorola are left. Not much to choose from.

 

[VariableSpike]

Its not really gone since its BBK just deciding they want everything under the Oppo brand, but still a notable change

 

[GodisanAtheist]

Nothing phones are decent, but don't update quickly enough for me. I prefer the Pixel a series. We have three of them in our home, 6a, 7a, and 9a. The 9a battery is 5,100mAh.

-And that 5100mAh battery still gets run down to 20% after a day of use, no different than my ancient 4a5g.

 

[TempleOrion]

Now, only Samsung, Pixel, and Motorola are left. Not much to choose from.

Can't count? Incredible amount of great options for Android. Oh, you mean in the backward US? Oh. Boo hoo LOL

 

[Theinsanegamer]

Its not really gone since its BBK just deciding they want everything under the Oppo brand, but still a notable change

But Oppo does not sell in the US officially.

-And that 5100mAh battery still gets run down to 20% after a day of use, no different than my ancient 4a5g.

Android police had a review where the guy got "almost 6 hours of SoT" at the end of the day at 6% battery.

That's just atrocious. How Google cant make the tensor cores stop chugging the amps is beyond me.