The man who claims to have created the first pop-up ad wants to apologize

By Justin Kahn ยท 13 replies
Aug 15, 2014
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  1. If you have ever wondered who to blame for why pop-up ads ever existed, it was apparently a programmer called Ethan Zuckerman. And now he wants to say "sorry. Our intentions were good."

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  2. VitalyT

    VitalyT Russ-Puss Posts: 3,660   +1,948

    Yeah, and Bitcoins were invented by rabbi Goldman.
    Skidmarksdeluxe likes this.
  3. treetops

    treetops TS Evangelist Posts: 2,069   +218

    I remember getting popups even when my browser was closed. Popups cost me a level 85 hc barbarian in diablo 2. I remember it like it was yesterday. I found a buriza magic finding and traded it for my beloved ith sword (a hacked sword, best weapon you could get).

    Hours later there I was killing hell cows with glee, then all of a sudden a unique hell cow ran at me with fire in its eyes. Usually I would have exited the game as fast as possible with cowardly haste, but it was time to put my mighty sword to the test. I started in on the beast with precise whirlwind attacks, the cow countered with slow brutal swing, they were taking huge chunks out of my life orb, something was amiss.

    Normally my life would fly back up when I attacked a target. Upon closer inspection I discovered it had physical immunity, rendering my life leech and physical attacks useless. My little brother yelled "Exit the game! He is to strong!". I stubbornly switched to berserk attack, to convert my physical damage to magic damage. This conversion comes at a price, zero armor.

    Without any armor the attacks were even more devastating to my life force. I started hitting rejuvenation pots right and left, it was now a dps race to the end. Minutes later this particularly hellish hell cow was learning it could not contend with the will of my ith sword. His life was nearly at a end. Then bam! A popup, Diablo 2 started to minimize. Back then minimizing a game would take at least 30 seconds and another 30 to load it back up.

    I did some quick thinking and yelled at my brother "does Diablo make you exit when you alt f4!?" He said "yes yes!". I hit alt f4 in hopes of saving my barbarian. Diablo 2 closed down. What I did not know is that the answer to my question was actually no, alt f4 does not make you leave a game right away. You leave eventually, how long does it take? Only my babarian knows.

    Upon reentering Diablo 2 my barbarian was no more, only a hooded figure remained and no it was not travon martin.. I actually punched my old crt computer screen I was so damn mad. My barbarian was gone forever. Even his name has faded from memory. I swore if I ever met the guy who created pop ups id punch him in the face.

    Ah to be 15 again lol.

    I accept your apology, but for my dead barbarian I cannot speak.
    Last edited: Aug 22, 2014
    DAOWAce, SantistaUSA, fimbles and 4 others like this.
  4. veLa

    veLa TS Evangelist Posts: 781   +235

    Funny story, that Gateway pop-up in the picture, I actually signed up for in my 7th grade computer class as a joke. To this day I still haven't gotten that free computer.
  5. Last name explains all.
  6. TheDreams

    TheDreams TS Addict Posts: 631   +68

    Well I know many sites with these blasted pop-ups, and I don't believe I'm at the corners of the internet... Though I do use ad-block for every website there are a few that require you to disable it to show their content. And of course I disable it for techspot [​IMG]
  7. Zuckerman.. a family relative of Zuckerberg?
  8. captaincranky

    captaincranky TechSpot Addict Posts: 12,961   +2,516

    Can't really say..:confused: I know what a man is, but I'm quite stumped as to what zucker or berg denotes.
    Will you be attending my coronation as king of England? RSVP.
  9. misor

    misor TS Evangelist Posts: 1,283   +242

    This article will be better if the person responsible for the creation of first ad-blocker is also mentioned.

    and that pop-up ad? damn you creator, I was lead to believe that I won '$1,000,000' several times (1996?).
  10. Here we go again... another patent troll
  11. Nice, you nearly read the entire title of the article before commenting. :)
  12. Camikazi

    Camikazi TS Evangelist Posts: 925   +284

    Zucker is German for sugar and Berg is German for mountain or cliff, so one is Sugar man and the other is Sugar mountain.
  13. captaincranky

    captaincranky TechSpot Addict Posts: 12,961   +2,516

    Thanks for clearing that up for me!

    Sadly, no good deed should go unpunished. With that in mind, here's Neil Young doing, "Sugar Mountain".
  14. Camikazi

    Camikazi TS Evangelist Posts: 925   +284

    Well there you go, this is where the name came from :p

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