YouTube abandons old format with Rewind 2019 to avoid another disaster

Shawn Knight

TechSpot Staff
Staff member

YouTube on Thursday published its annual Rewind, a compilation meant to highlight the top trends, videos and personalities that emerged on the platform over the past year. Usually a fun trip down memory lane, last year’s effort was a total flop. In fact, it quickly became the most disliked video on YouTube and maintains that position today with more than 17 million dislikes and counting.

Rather than run the risk of another disastrous effort, YouTube this time around played it safe by relying strictly on statistics to populate Rewind.

That’s right, instead of bringing together the year’s top viral stars to produce something original, YouTube Rewind is now just a “top” list. What a cop-out.

From the top, Rewind 2019 highlights the most liked creator videos, the most liked music videos, the most liked dance videos, the most viewed video games, the most liked beauty videos and the top breakout creators. It concludes with a random assortment of best / first creators in various categories.

So, has YouTube redeemed itself this year? Based on early feedback from viewers, not really. As of writing, the number of dislikes outweigh the number of likes by about 48,000. By comparison, the 2014 edition of Rewind has 1.5 million likes and just 78,000 dislikes.

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Nobina

TS Evangelist
It's already been a year since this disaster? Time really flies. This one won't be liked either cause it's too bland and boring. I also never heard of 99.9% of these YouTubers...again.
 

m4a4

TS Evangelist
I love how people are complaining about something that is extra. Like, they don't NEED to make these, why do people care so much?
 
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gigantor21

TS Guru
TechSpot Elite
I love how people are complaining about something that is extra. Like, they don't NEED to make these, why do people care so much?
Because social media and Youtube take up far too much headspace in many people's minds, and thus they take website statistics and how they are presented WAY too seriously.
 
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Ravalo

TS Addict
I don’t hate it, but it doesn’t feel like a real yt rewind
It was still better than 2018 that’s for sure
 

Ravalo

TS Addict
I love how people are complaining about something that is extra. Like, they don't NEED to make these, why do people care so much?
Yt rewind is a way to present milestones and trends during the year in an original way (basically, make a summary of the year in 6-8 minute video without it being a watchmojo top 10)

And some people actually told yt to stop doing yt rewinds xD
 

pioruns

TS Enthusiast
Why publish Rewind 2019 when year 2019 has not ended yet? That's stupid, there could be a new viral video and it will not make it to 2019. They got my dislike.
 

mbrowne5061

TS Evangelist
The reason they don't get the top youtubers together to make a video anymore is because of what happened last year: more and more of the top youtubers are celebrities and corporations, so what we get is over-produced corporate drivel that spends more time congratulating themselves than it does making a new collaboration.

If they filtered out the celebrities (Movie stars, signed musicians, athletes, etc) and corporations, and just used the top youtubers left in that, they might be able to bring back rewind, otherwise, expect it to either continue to be a 'top-10' list going forward, or be killed off.