Apple declares its $17,000 solid-gold watch officially obsolete, ending repairs and servicing

midian182

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Facepalm: In another illustration of why paying up to $17,000 for a traditional luxury watch is a better investment than spending the same amount on a smartwatch, Apple has listed its solid-gold first-gen Edition Apple Watch models as "obsolete." That means not only have they stopped receiving software updates, but they're also ineligible to receive parts, repairs, and other services.

Apple launched the first generation of its smartwatches - known as Series 0 - in 2015. In addition to the standard models that started at $349, there were the 18-karat gold Apple Watch Edition models retailing for between $10,000 and $17,000.

The solid-gold watches were discontinued just a year later and replaced with the $1,299 ceramic Apple Watch Edition. The 2015 wearables were never upgraded to WatchOS 5, which arrived in 2018.

With software support already killed off five years ago, MacRumors reports that an internal Apple memo shows the Series 0 watches have now been added to Cupertino's list of obsolete products. As such, they can't be repaired or receive other services at Apple Stores and Apple Authorized Service Provider locations.

The 38mm and 42mm first-gen Apple Watches with aluminum and stainless-steel casings have also been classed as obsolete, though owners are unlikely to be as annoyed as those who paid $17,000 for a solid-gold Edition model. Apple classifies its products as obsolete after more than seven years have passed since their original launch date.

Not many people are willing to pay so much for a smartwatch, of course, so Apple only produced these in limited quantities. The Verge notes that some of the celebrities who were seen showing off their purchases in 2015 include German fashion designer Karl Lagerfeld and Beyoncé, both of whom also sported a gold link bracelet that was never made available to the public. It's unlikely they'll be losing sleep over the lost money they spent on the wearables (assuming Apple didn't just hand them over as gifts), but non-millionaires will likely lament not using the cash on a traditional luxury watch – or pretty much anything else, for that matter.

Masthead credit: Megan Geuss

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Just like the author of the article pointed out a traditional watch would have been a much better purchase. Of course, Apple would just ignore a super expensive product they sold to Apple enthusiasts, because Apple really doesn't care about its customers.
 
I can hear the I-🐑🐑🐑🐑🐑🐑🐑 herd now. I wonder what measure of insanity would have driven them to "invest" is something like this anyway? :rolleyes:
 
Meh. People will invest 10 times that much in a car knowing that its value will most likely end up zero. Sure, you might sell it for half what you bought it for when you want a new one, or you might be lucky and get one that's going to be a vintage classic, but the odds are low. It's consumerism, I doubt too many of those who bought that watch will worry one way or the other. At least the gold will retain *some* value.
 
Every time I visit Techspot for some reason that old gold plated iphone article always pops in my mind. If I recall Paris Hilton or Britney Spears was rubbing it in our faces.
 
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