Geil Super Luce rgb sync

While looking for ram for a new Ryzen build, I came across the ram from Geil. It comes in 2 versions, the Intel and the AMD verified version. In fact it looks like all of their ram comes in both Intel and AMD verified. I can't seem to find the AMD version anywhere but the Intel is around. Is there really a difference between the 2 or is this just marketing? They look the same, same clock, same timings. The difference so far as I can tell is the item code and the Ryzen logo.
 
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