Posts: 12,388 +121
In the first six months of 2019, LinkedIn took action on 21.6 million fake accounts. Notably, the social network said it prevented 19.5 million of those fake accounts from being created at the point of registration. Another two million fake accounts were pulled before members could even report them thanks to the work of artificial intelligence, machine learning and human reviewers. Only 67,000 profiles were reported by members as being fake.
All told, roughly 98 percent of all fake accounts that had action taken against them were done so through automated defenses.
Paul Rockwell, head of trust & public safety at LinkedIn, said that when they stop fake accounts, they start more chances for economic opportunity.
Since launching in May 2003, LinkedIn has managed to amass more than 645 million members. That pales in comparison to the numbers that the competition has attracted – Facebook, for example, has more than 2.41 billion monthly active users – but again, LinkedIn is largely a controversy-free zone by nature and Microsoft would like to keep it that way.
Masthead credit: LinkedIn by Sundry Photography