Matthew McConaughey and Michael Caine are licensing their voices to AI

Cal Jeffrey

Posts: 4,595   +1,682
Staff member
A hot potato: Cloned voices have become a hot-button topic. Beyond the risk of misinformation, actors are increasingly demanding compensation for the use of their voice likenesses. However, it's a legal gray area – can anyone actually copyright or trademark a voice? One AI startup thinks it has the answer, offering a way to license them legitimately.

Actors Matthew McConaughey and Michael Caine are partnering with AI audio company ElevenLabs to produce virtual replications of their voices. The collaboration lets both actors explore new ways to share stories while giving creators and companies controlled access to their vocal likenesses.

McConaughey, who has invested an undisclosed sum in the New York-based startup, has collaborated with ElevenLabs since its founding in 2022. He is now using the company's technology to launch a Spanish-language audio edition of his newsletter, Lyrics of Livin', narrated in his own voice. The expansion reflects a growing interest in multilingual content and the potential for AI to reach audiences that might not engage with conventional formats.

The startup's technology converts human voices into high-fidelity digital replicas. Creators and enterprises can use the voices to produce podcasts, audiobooks, and other audio content without requiring the actor's physical presence. McConaughey described the platform as a way to connect with listeners directly while maintaining the personal touch of his own narration.

Caine has signed a deal with ElevenLabs to use his voice in its newly launched Iconic Voice Marketplace – think Unreal Marketplace, but for celebrity voices. The platform allows companies and creative teams to request approval to use Caine's voice for projects, including book narration, campaigns, and digital media. ElevenLabs emphasizes that the service provides an ethical framework for licensing some of the world's most recognizable voices.

The marketplace includes a broad roster of celebrity voices, from Judy Garland and Liza Minnelli to Maya Angelou, John Wayne, and Babe Ruth. By formalizing permissions and licensing agreements, ElevenLabs seeks to reduce the ethical concerns around AI-generated media while giving storytellers access to historic or iconic voices.

The platform operates as a two-sided framework, connecting companies with talent or intellectual property holders. Once both parties finalize agreements, ElevenLabs formalizes the collaboration, allowing content creators to legally use voices for marketing, storytelling, or educational projects.

ElevenLabs has grown rapidly. Last month, the startup offered employees a $100 million stock tender that valued the firm at $6.6 billion, doubling its Series C valuation from earlier in 2025. Employee numbers have surged from 70 to more than 330 in a single year, highlighting investor confidence and the accelerating demand for voice AI.

"[Michael Caine is] an iconic creator and voice whose cultural and artistic consequence we hope will only be further championed through this platform," ElevenLabs CEO Mati Staniszewski told Variety.

The partnership shows how AI-driven audio technology is opening new creative possibilities while respecting artists' rights. With access to voices like Caine's, storytellers can bring fresh energy to their projects and connect with audiences in ways that feel immediate and personal.

Permalink to story:

 
Is this the part where Western culture stalls out because it's so up it's own *** about it's history and past that it's incapable is escaping the prison it's built for itself?
 
If you're especially an iconic aging actor/actress it's another way to make money since the movie industry is declining. I think others will follow once they see how much money can be made.
 
Movie industry? I forgot when was the last time I seen an interesting movie. Its 123 season of 123 part of whatever in the last like ten years. Is there an industry at all there?
 
Movie industry? I forgot when was the last time I seen an interesting movie. Its 123 season of 123 part of whatever in the last like ten years. Is there an industry at all there?

I think 2025 demonstrated a hopeful increase in quality, there being a few that were interesting this year: "The Assessment" and "Companion" come to mind. "The Substance" was the best film last year.
 
Movie industry? I forgot when was the last time I seen an interesting movie. Its 123 season of 123 part of whatever in the last like ten years. Is there an industry at all there?
Maybe you just need to take a peek out of your Hollywood blockbuster bubble.

I saw the Last Viking this week, and it blew my mind.
 
Copyright is an invention of 1710. They claimed it was about the public good, yet they refused to grant tax immunity—the appropriate measure if it truly served the public interest. Instead, they pitted creators against one another and used lawyers as glue to hold the system together. This was a terrible execution of a potentially good intention.

Do you notice why modern music often lacks melody? Because composers are stuck—they don’t know which melodies are copyrighted and which are not, so they avoid melodies altogether.

The trade of copyrighted materials should be tax-free and require no legal protection, or else the system will stagnate.
 
This needs to be used to dub movies and TV shows into many different languages, using the actors own voice.
 
Back