Samsung launches a 50 percent buy-back program for the Galaxy S20

Humza

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In brief: Samsung's aggressive marketing for its Galaxy flagships is usually accompanied by even more tempting price drops following the devices' launch. The company's latest program offers S20 buyers a 50 percent guaranteed buy-back, provided they return the device in good condition within a period of two years.

The Galaxy S20 and S20 Ultra 5G raised the bar even higher for Samsung phones but their exorbitant starting prices didn't do them much favor in terms of sales. Another hindrance in getting them off the shelves this year has been the ongoing Coronavirus pandemic that contributed towards a 50 percent decline in sales over the S10 within Samsung's home market alone.

The company has now come up with a new buy-back program for the S20 that makes it easier for buyers to digest the initial cost with a guarantee of getting half their money back if they return the device in good condition and within two years of use.

The fully-specced S20 Ultra, for instance, could net you back $799.99 after 24 months of use, which remarkably is what a new flagship phone cost just a few years back. This amount is also higher than what Samsung phones usually fetch in the second-hand market and brings some peace of mind to buyers worried about high depreciation, as long as they're able to satisfy Samsung about their device's condition at the time of return.

The S20 lineup also received a big discount on Amazon and Best Buy recently, which shed $200 off the asking price. However, buyers won't be able to avail both of these offers at the same time and would need to pay the standard price to qualify for the buy-back program.

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There is nothing stopping Samsung from pricing the next gen phones at $2000 and then "discounting" them a few hundred so that you still end up paying full price for the next one. I wouldn't risk this "deal".
 
There is nothing stopping Samsung from pricing the next gen phones at $2000 and then "discounting" them a few hundred so that you still end up paying full price for the next one. I wouldn't risk this "deal".

Yeah, it doesn't address the fact that the phones are a terrible value.

I'd rather have the phone at a reasonable price than more trade-in money towards another overpriced device down the road. Really wondering how much the Note 20 is going to cost...
 
So instead of lowering to a reasonable price, they are wanting us to rent the devices? Given that nothing ever happens to it for the duration of time? Eh, no thanks.
 
Yeesh, these phones depreciate $800 in one year and that's a best case scenario?

No wonder people aren't buying high end phones like they used to. That's too much for most people.
 
Yeah, no thanks.

It's even worse outside the USA, our phones are much dearer and are saddled with Exynos cr@p. My S7 Edge lives another year while I wait for a good value alternative.
 
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