Tesla's lifetime free Supercharging offer has come to an end

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Why it matters: Tesla's new-buyer incentive that offered customers a lifetime of free Supercharging has been on its way out for some time. In 2017, the program went from being an offer that applied to all new buyers to one that was only good if customers used an existing Tesla owner's referral code at checkout. Now, the offer has been scrapped entirely.

If you've been considering a Tesla purely for the company's promise of a lifetime of free Supercharging, you missed your first opportunity some time ago. The company initially canceled free Supercharging in 2016 but it quickly backtracked on that stance following community backlash.

In May, the company said would-be customers could use an existing Tesla owner's referral code to retain access to the new-buyer lifetime Supercharging offer.

That loophole officially closed yesterday, though, so if lifetime free Supercharging is a must-have for you, you're out of luck now.

While Tesla's decision to end their long-standing free Supercharging offer is perfectly understandable (Supercharging stations probably aren't cheap to maintain), it's also a bit disappointing. As a long-time fan of Tesla's cars, I'd hoped to take advantage of the program sometime in the future once the vehicles' costs come down.

Still, this move was a long time coming, and the writing has been on the wall for years. As such, it shouldn't come as a surprise to prospective buyers.

It's also worth noting that Tesla's Supercharging fees aren't unreasonable. The costs are location-dependent, but for example, Supercharging your vehicle in Texas will only run you about $0.20 per minute once you surpass a 60kW threshold.

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It was simply a perk to stimulate interest and sales at the very beginning. Like any other auto manufacturer offering things such as extended warranties and lifetime oil changes to stimulate sales.

I have a buddy who has a first generation Tesla - in fact, I think one of the first 2000 made - and they made it quite clear to him that the lifetime supercharging offer wasn't going to last long.
 
"Tesla owners can grant free Supercharging for life to a friend who buys S/3/X."

I can't be the only one that sees it....
Yeah, it was posted on the 15th (his Twitter post) to let people know that the program would end, which it did last night. :)

IIRC, that has been in effect for quite some time - it's not new. The referral program was used as a replacement for the former "free supercharging for all new customers," but now even the referral program loophole has been closed.

come again?

I believe the implication is that Tesla wouldn't have to offer free supercharging to people who received it before it was taken away (they're grandfathered in, basically) if they "crashed and burned" all of the cars in question. But I think free supercharging applies on a per-person basis, not a per-car basis, now, so that wouldn't work. :p
 
I believe the implication is that Tesla wouldn't have to offer free supercharging to people who received it before it was taken away (they're grandfathered in, basically) if they "crashed and burned" all of the cars in question. But I think free supercharging applies on a per-person basis, not a per-car basis, now, so that wouldn't work. :p
Yeah that was it.
 
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