Why Your iPhone Keeps Asking About Background Location Use

learninmypc

TS Evangelist
You’ve probably seen a lot of messages about apps using your location in the background on your iPhone over the past few months. It’s not just you—it’s a change designed to expose just how much location data you’re sharing with apps.

This change is working to boost privacy: Since iOS 13’s launch, marketers are collecting 68% less background location data. That’s what Location Sciences, a location-based advertising company, told Fast Company near the end of January 2020. FULL ARTICLE