People of Lava, a small Swedish privately-owned manufacturer, has launched a new 55-inch TV using Android as its operating system, touting it as the first Android TV. The product is named Scandinavia and is available in white, black, or grey. You can only get it in Sweden, but the firm hopes to roll the sets out to the US and the UK next year. It's currently priced at 40,000 Swedish kronor (€4,257), according to The Wall Street Journal.
The TV set runs Android 1.5 and has its own app store for downloading apps specific to a TV. There are only about 20 apps available right now, though over 1,000 are expected to be available by the end of 2010. It's unfortunate it apparently access the Android Market but at least it comes with a browser, Facebook, YouTube, and Google Maps.
The remote for the TV has an integrated QWERTY keyboard and there are plans for an app that will let users control the set with their Android phone. People of Lava will have quite a battle on their hands with the Google TV already available though at the same time it might convince consumers to consider a TV that does more than the current options.