T-Mobile is set to host its 10th Un-carrier event on November 10 in Los Angeles. While it’s hard enough to believe that the disruptive wireless provider has already hosted nine such events, rumors regarding the content of the upcoming event may be just as difficult for some – namely AT&T, Sprint and Verizon – to comprehend.
According to serial leaker Evan Blass, T-Mobile’s next Un-carrier initiative will offer customers free data for video streaming services. Blass revealed as much on Twitter which apparently caught the eye of T-Mobile CEO John Legere who mentioned that the initiative’s announcement has already prompted the “leaks” and “guesses” to start flying.
Blass replied to Legere directly, asking if the service was named BingeOn and if it would be compatible with Netflix, HBO, Hulu and Sling TV. I don’t expect Legere to fuel the fire but it seems as though the well-connected Blass has let the cat out of the bag nearly two weeks early.
If true, the move would be similar to Music Freedom, an initiative in which streaming from popular music services don’t count against subscribers’ data allowances. Being able to advertise free video streaming would be huge and would almost certainly prompt the competition to do the same.
For what it’s worth, the tag line on T-Mobile’s Un-carrier announcement reads “we never hit pause” which certainly suggests the next move is video-related.