Intel never released the Arc B770, but the Arc Pro B70 may show us exactly what it would have looked like. We test Intel's workstation Battlemage GPU in 12 modern games.
Intel Arc Pro B70 Tested: The Gaming GPU Intel Never Released
Intel Arc Pro B70 Tested: The Gaming GPU Intel Never Released
- Thread starter Steve
- Start date
It was a wise move. The B770 would have got bad reviews because of performance and pricing, tarnishing the brand. Hopefully, when the B580's successor comes out of the tunnels, it will wreak more havoc with the competition. Intel needs to curtail power and raise IPC more aggressively.
Intel probably won't do very well in the dGPU segment under these circumstances. They should focus on improving drivers and features like upscaling and frame gen, so they can be competitive in the future.
Arc development has probably slowed down, till RAM prices are somewhat normal again. No point in selling low to mid-end GPUs if margins are low or none-existing due to expensive memory.
However Intel needs to keep the GPU development going. Drivers/features are crucial for succes here.
Arc development has probably slowed down, till RAM prices are somewhat normal again. No point in selling low to mid-end GPUs if margins are low or none-existing due to expensive memory.
However Intel needs to keep the GPU development going. Drivers/features are crucial for succes here.
I think Intel has to keep investing regardless of today's margins. If they step away every time market conditions get tough, they'll never establish themselves as a serious third competitor.
Driver maturity, XeSS, and frame generation absolutely need to keep improving, but hardware development can't slow to a crawl either. Intel can't afford to spend multiple generations trying to catching up again.
The bigger issue is whether Intel is willing to play the long game. They've already invested billions into Arc, and if they stay committed through a few more generations, they could eventually become a legitimate alternative instead of just an experiment.
The GPU market needs a strong third player. More competition is ultimately better for consumers, even if Intel isn't profitable on every card they sell today.
Thats true but cards like RTX 3060 is selling again now, many people don't crave the best - will sell, if price is right. So did Arc, back when it was "cheap" enough.
More competition is always good. I am all in for that. Businesses, Intel in this case, just won't focus much on a market with little revenue and Arc needs low pricing to even sell due to being "inferior" overall.
When talking dGPU marketshare today, Intel has like 1%, AMD has 10% and Nvidia has the rest.
Before memory prices spiked, I think Nvidia spent more time on Arc (dGPUs that is). They will for sure keep development going, they will need it for iGPUs and APUs regardless of dGPUs selling or not.
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The dGPU segment just isn’t that profitable anymore while AI is red hot and the component prices are sky high like ram. And these price levels are predicted to run well into next year or even 2028.
Does this become the new normal?
The real question is can the enthusiast market survive a prolonged “drought” of warmed over offerings at high prices? Is this partly what nvidia foresaw in their push for “fake” frames not just the limits of silicon but the rise of AI and the consequences for the PC gaming market?
Perhaps iGPU will be the future for most PC gamers, the shared memory minimizing the cost and technologies that improve memory usage and bandwidth through compression along with DLSS/FSR solutions to all compensate for the lack of raw horsepower?
I know it’s been predicted before about the PC enthusiast market decline and death but this time feels and looks different.
Does this become the new normal?
The real question is can the enthusiast market survive a prolonged “drought” of warmed over offerings at high prices? Is this partly what nvidia foresaw in their push for “fake” frames not just the limits of silicon but the rise of AI and the consequences for the PC gaming market?
Perhaps iGPU will be the future for most PC gamers, the shared memory minimizing the cost and technologies that improve memory usage and bandwidth through compression along with DLSS/FSR solutions to all compensate for the lack of raw horsepower?
I know it’s been predicted before about the PC enthusiast market decline and death but this time feels and looks different.
Squid Surprise
Posts: 8,026 +8,297
Hmmm… sell it at a loss to gamers… or… triple the price and sell them for AI…. Why is this even a story?
Melkor Unlimited
Posts: 398 +370
Gamers wishes
- performance & features
- compatibility & support
- the "right" price
Reality before RAM-o-calypse:
Pick 2
now ....
Pick 1
- performance & features
- compatibility & support
- the "right" price
Reality before RAM-o-calypse:
Pick 2
now ....
Pick 1
Who is buying these for AI though? The driver situation and performance limitations are there as well. Nvidia is in the lead with AI software optimization; AMD is catching up well with their ROCm platform, but Intel has kind of been left in the dust. Is there some AI application these are actually good for?
yRaz
Posts: 9,527 +16,808
But my elite gamer, many people just want to play games affordably. Far more than can get 90 class hardware and play at over 200fps. The reason that the 3060 is selling as well as it is is that the vast majority of gamers dont give two shits about graphics fidelity outside of what they can afford. Affordability is a much bigger concern than DLSSvFSR
And thats fine, I don't have a problem with casuals but this is a hardware forum, if you don't care about new hardware, why be here. I see too many people butthurt about new tech on this site. I don't use old crap. I don't settle. I use peak-hardware.
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