Why Apple can't easily move iPhone production to the US: 2,700+ parts, 187 suppliers, 28 countries
Just 30 Apple suppliers operate entirely outside of China
Trump's dream of a US-made iPhone clashes with Apple's manufacturing reality
A $2,300 iPhone?
In context: President Trump's 104% tariff on goods imported from China is now in effect. It will have an enormous impact on many US firms, especially Apple, which relies heavily on China to manufacture its iPhones. Trump believes the solution is to start making the handsets in the US, but that would be nearly impossible, especially in the short term. And even if it were, iPhones would likely become much more expensive.
Tim Cook confirms Apple will unveil new Air products this week
MacBook Air M4 incoming?
Donald Trump tells Apple to "get rid" of diversity programs after shareholders back them
"DEI was a hoax that has been very bad for our country"
Apple CEO Tim Cook on work, life, and the Apple Watch feature that saved his father
Cook started working at 11 years old
Apple CEO Tim Cook's total compensation rose 18% to $74.6 million last year
He's still not the world's highest-paid CEO, though
Apple CEO Tim Cook talks about AI, Vision Pro, and retirement in new interview
Apple is going all-in on AI
Tech CEOs look to Apple's Tim Cook approach for building ties with President-elect Trump
But then, not every company has the clout of Apple
CEO pay hits record highs: Meet the top earners
Half the top CEOs made at least $15.7 million
Apple hints at major AI reveal, softens stance on EU dev fee after $23.6 billion quarterly profit
The Cupertino giant is all set to ride the generative AI wave
Tim Cook confirms Vision Pro's launch in China this year, emphasizes Apple's strong relationship with country
"I love China, I love being here, I love the people and the culture"
Tim Cook says Apple will "break new ground" in generative AI this year
The company has been accused of being slow to adopt AI
Tim Cook reveals Apple's shift towards generative AI, says announcements are arriving this year
Will Apple's cautious approach to AI pay off?
Tim Cook confirms succession plan, commits to remain Apple CEO for foreseeable future
There is a "very detailed" plan in place
China tells Tim Cook it is committed to Apple relationship, welcomes foreign enterprises
Amid rising tensions with the US
Nvidia's Jensen Huang tops "most popular CEOs" survey, check out the best and worst approval ratings
Lisa Su and Tim Cook also made the top ten
Will the iPhone 15 struggle? Apple acknowledges slump in US mobile market
Is Apple preparing for the worst?
Tim Cook addresses rising interest in AI, saying more future Apple products will use it
Apple has been far more cautious with generative AI than Microsoft and Google
Tim Cook says Apple will only make mass layoffs as a "last resort"
Though it is implementing cost-cutting measures
Tim Cook shares thoughts on AR and VR as uncertainty surrounds the technology
Apple's "hypothetical" headset would focus on communication
Tim Cook praises China, calls its relationship with Apple "symbiotic"
The US government doesn't feel the same love for China
What just happened? Between chip-related export controls and tensions over Taiwan, relations between the US and China are at a nadir, but that hasn't stopped many top tech executives, including Apple CEO Tim Cook, from singing the country's praises at the 2023 China Development Forum.
Tim Cook said to be rushing the launch of Apple's mixed reality headset despite objections from his team
Apple's much-awaited mixed reality headset will be super expensive
Flagship iPhone prices have jumped 66% since 2009, but Tim Cook says people are happy to pay more for "the best"
Those who aren't Apple fans might disagree
Apple's policies violate employee rights, US officials find
Two former employees claim the tech giant bullied them
Apple boss Tim Cook is taking a 40% pay cut – at his own request
He'll still earn a lot of money this year