Why it matters: More than a decade ago, Europe rewrote internet rules which effectively forced the entire internet to adopt stricter rules on cookie consent by amending the ePrivacy Directive. Since 2009, from big tech giants, to small personal blogs, and virtually any internet-based organization had to display a "cookie banner" to first-time visitors. Collectively, European users spend an estimated 575 hours every year clicking through those pesky prompts.
In context: French authorities have imposed the maximum possible fine against Clearview AI, a biometric startup selling its controversial facial recognition technology to governments and law enforcement worldwide. The company must delete the data already acquired on French citizens or face an additional €100,000 fine per day.