Steam's record revenue reveals what actually keeps PC gamers loyal: infrastructure, not exclusives
Bottom line: Steam just posted its strongest half-year ever. In the first six months of 2026, it's estimated that games sold through the platform generated $11.1 billion in gross revenue, a record haul for the PC storefront. That figure is close to what Steam generated across all of 2021, a year boosted by pandemic lockdowns – also only 21% of that revenue comes from games released in 2026. The rest came from older titles in Steam's back catalog.