Influencers News and Articles

YouTube at 20: The Video-Sharing Site That Conquered the Internet

FEATURE By Alex Connock, April 24, 2025, 11:51 PM TechSpot The Web

YouTube is now 20, from scrappy startup to $450 billion media giant. Once an afterthought in digital TV debates, it now rivals Netflix, fuels billion-dollar creators, and reshapes entertainment.

Tech Culture The Web

MrBeast's videos are losing money, but his consumer brand could be worth billions

Investor pitch reveals YouTube star's massive ambitions

By Zo Ahmed, March 10, 2025, 10:10 AM 12 comments

AI Google

Google could launch AI chatbots based on celebs and influencers later this year

Imitating Meta's unpopular chatbots. But why?

By Rob Thubron, June 25, 2024, 11:07 AM 7 comments

AI Tech Culture

Artificial beauty? Exploring the world of AI models in the inaugural Miss AI pageant

Welcome to the future

WTF?! In news that will likely elicit the use of the Professor Farnsworth "I don't want to live on this planet anymore" meme, this month will see the inaugural "Miss AI" beauty pageant take place. Judges – two human and two virtual models – will choose an AI-generated model in a competition that will be handing out thousands of dollars in prizes.

Full story By Rob Thubron, June 13, 2024, 6:54 AM 13 comments

Tech Culture The Web

80% of influencers don't properly disclose products they are paid to advertise

Many also conduct trade activities without proper registration

By Daniel Sims, February 15, 2024, 6:55 AM

Software Electronics

Influencers are disgusted with Amazon's paltry $25-per-video endorsement offer

It looks like full-time Amazon UCG creators are getting a 90-percent cut in pay

By Matt Frusher, August 19, 2023, 9:03 AM 19 comments

Tech Culture

MrBeast sues ghost kitchen partner over unacceptable burgers

Consistency is everything in the food service industry

By Shawn Knight, August 2, 2023, 11:10 AM 9 comments

Tech Culture

Social media influencers could get their own White House briefing room as Biden looks to younger voters

Ahead of next year's election

WTF?! Just how much influence do influencers really have? The Biden administration certainly doesn't underestimate the hold these social media stars have on young people. According to a new report, they may be given their own briefing room at the White House as part of a strategy to reach younger demographics ahead of next year's election.

Full story By Rob Thubron, April 10, 2023, 5:19 AM 18 comments

The Web Tech Culture

MrBeast leads the top 10 highest-paid YouTubers of 2021 with $54 million

Nastya is the only female YouTuber in the list

By Joao Silva, January 17, 2022, 11:08 AM 15 comments

Tech Culture The Web

People are selling NFTs featuring stolen images of influencers and YouTube gaming stars

Some NFTs showed images photoshopped onto porn magazines

By Rob Thubron, January 17, 2022, 9:42 AM 47 comments

Gaming Tech Culture

Dr Disrespect is starting a game studio so "mega influencers" can create their dream title

This should be... interesting

By Rob Thubron, August 11, 2021, 9:07 AM 11 comments

Tech Culture

Russian influencer under investigation for driving a Bentley with his girlfriend tied to the roof

They've already been fined $10 for the incident

By Rob Thubron, August 9, 2021, 6:55 AM 17 comments

The Web Tech Culture

Amazon launches lawsuit against influencers over sale of fake goods on its website

"Hidden links" were used to sell the dupes

By Rob Thubron, November 13, 2020, 7:44 AM

The Web

Instagram is cracking down on rule-breaking influencers

A UK investigation reveals many commercial Instagram posts aren't marked #ad or #sponsored

By Joe White, October 17, 2020, 3:33 PM 10 comments

Tech Culture The Web

TikTok star licks plane toilet seat for "coronavirus challenge"

Because there's nothing funnier than a pandemic that's killed 7,000+

By Rob Thubron, March 17, 2020, 5:15 AM 48 comments

The Web Tech Culture

The online influencer bubble may be starting to burst

Consumers are wising up to paid product endorsements

By Shawn Knight, October 21, 2019, 12:27 PM 16 comments

Industry

Floyd Mayweather and DJ Khaled hit with massive SEC fines for illegally promoting ICOs

A knockout blow by the commission

By Rob Thubron, November 30, 2018, 5:25 AM

Industry The Web

Scam alert: Positive cryptocurrency reviews are for sale

And few investors realize it

By Rob Thubron, November 28, 2018, 5:25 AM

The Web

Instagram is cracking down on fake likes, follows and comments

Instagram is cementing its reputation as a valuable destination for influencers and brands

By Shawn Knight, November 19, 2018, 3:20 PM

Tech Culture The Web

Top Instagram influencer commands $1 million per post

Social media influencers are leveraging their followers for big bucks

By Shawn Knight, July 26, 2018, 2:39 PM 13 comments

The Web

The top three percent of YouTubers account for 90 percent of all views

Most won't earn enough from ads to crack the poverty line

By Shawn Knight, February 28, 2018, 11:29 AM

Industry Software

Snapchat shares tumble on back of Kylie Jenner tweet

The power of influencers

By Rob Thubron, February 23, 2018, 7:03 AM 12 comments

The Web

Fake it 'til you make it? Not in the cut-throat world of social media influencers

By Shawn Knight, February 10, 2017, 4:30 PM