Apple is looking to take on Spotify with its own, exclusive podcasts
The giant is said to have reached out to media companies
Spotify is allowing marketers to target listeners based on podcast preferences
Ad frequency and format will not change and Premium users will remain unaffected
Spotify acquires Gimlet Media and Anchor to expand its reach into podcasts
The quest to become the king of audio
Google Podcasts app finally offers a dedicated means of listening to new content
A true response to Apple's Podcasts app
Facebook will soon introduce audio-only Live broadcasts
Great news for podcasters and radio fans
