Gaming Tech Culture A majority of Americans have never heard of PS4 Pro or Xbox Scorpio Intent to purchase is down for the new consoles as well By Cal Jeffrey, May 11, 2017, 12:00 PM 33 comments
Hardware AMD Radeon RX 500 GPUs are reportedly Polaris rebrand, coming in April By Tim Schiesser, March 1, 2017, 7:30 PM 32 comments
Industry Apple Apple edges out Google as the world's most valuable brand for the fourth consecutive year By Rob Thubron, October 5, 2016, 12:45 PM
Mobile Google Reports suggest Google has killed Nexus phone branding By Tim Schiesser, August 30, 2016, 8:15 PM
Industry Gaming Nordic Games resurrects THQ name as it rebrands itself THQ Nordic, is working on 13 new titles By Rob Thubron, August 12, 2016, 2:00 PM 9 comments
Industry Electronics Amazon to expand Dash button program with dozens of new brands, report claims By Shawn Knight, June 27, 2016, 12:00 PM
Industry The Web Facebook is spending loads of money to get celebrities to use its livestreaming service By Shawn Knight, June 22, 2016, 9:15 AM
Industry Charter completes acquisition of Time Warner Cable, will phase out tarnished brand name By Shawn Knight, May 18, 2016, 5:30 PM 8 comments
The Web Industry eBay launches shipping supply store stocked with branded boxes, envelopes and tape By Shawn Knight, April 7, 2016, 9:30 AM
Mobile Tech Culture Uber's rebrand tries to be 'substantial,' ends up closer to 'confusing' By Devin Kate Pope, February 2, 2016, 5:45 PM
Industry The Web AOL may change its name to escape association with the early internet By Rob Thubron, January 18, 2016, 10:00 AM 7 comments
Apple Google Apple stays ahead of Google as the world's most valuable brand for the third year running By Rob Thubron, October 5, 2015, 12:30 PM
Google Tech Culture Notice something different? Google debuts new logo By Devin Kate Pope, September 1, 2015, 3:15 PM 10 comments
Industry Tech industry dominates most valued brands by billions By Dieter Holger, July 15, 2015, 12:30 PM
Industry Electronics Logitech to focus on design, starting with a brand new logo By Tim Schiesser, July 8, 2015, 5:30 AM 16 comments
Hardware AMD Radeon Rx 300 series rumored to include many rebranded cards By Tim Schiesser, March 23, 2015, 9:00 AM 18 comments
Mobile Industry VAIO's first smartphone is a rebranded Panasonic Eluga U2 By Shawn Knight, March 12, 2015, 1:15 PM
The Web Mobile Instagram is testing out photo set features for brands and companies By Justin Kahn, March 4, 2015, 4:30 PM
Industry Mobile Cyanogen partners with Qualcomm, introduces fresh new look at Mobile World Congress By Shawn Knight, March 2, 2015, 1:15 PM
The Web Amazon's new promotional tool lets anyone host online giveaways By Shawn Knight, February 10, 2015, 12:30 PM
Microsoft Software Microsoft to rebrand its enterprise communications tool Lync as Skype for Business By Himanshu Arora, November 12, 2014, 3:00 PM
Microsoft Industry Microsoft to drop Nokia and Windows Phone brands this holiday season By Tim Schiesser, September 11, 2014, 7:30 AM 18 comments
Industry Isis Wallet rebrands as Softcard to avoid association with militant group By Shawn Knight, September 3, 2014, 4:30 PM
Industry Google now the most valuable brand, jumping above Apple By Tim Schiesser, May 21, 2014, 7:30 AM
Industry All new devices running Android must now display 'powered by Android' branding By Shawn Knight, March 28, 2014, 5:00 PM 12 comments