Microsoft surveys users about new icon designs in Word, Excel, and PowerPoint
The last time Microsoft updated its Office app icons was in 2018
Intel revives iconic "Intel Inside" slogan with a modern twist
"That's the power of Intel Inside"
Dell kills XPS, Inspiron, Precision, and Latitude brands, reworks PC offerings
Dell PCs are now split into Dell, Dell Pro, and Dell Pro Max tiers
"Windows Intelligence": Microsoft may drop Copilot in major AI rebranding
Copying Apple for marketing's sake, as usual
Microsoft's new Windows App is a renamed and refreshed Remote Desktop connection tool, baffling users
A gateway to remote Windows access or just a mindless, confusing naming scheme?
Nvidia updates GeForce RTX badge with "Powering Advanced AI" tagline
Nvidia made the change quietly
What just happened? Adding more weight to the argument that Nvidia is more of an AI company than a gaming firm these days, Team Green has updated its GeForce RTX branding. Now, the badge includes a tagline that reads, "Powering Advanced AI," highlighting the technology that has turned Nvidia into the world's third most valuable company.
Study finds that including "AI" in product descriptions makes them less appealing to consumers
When indifference turns into active dislike
Facepalm: Companies love to shoehorn the term AI into their product descriptions, even if doing so seems weird or, at times, just stupid. They believe the inclusion of the initialism will appeal to consumers who want the latest cutting-edge tech. The reality, though, is that many people are put off when a product reveals its AI smarts.
AMD's brand is now more valuable than Intel, Samsung, and Xbox, but Apple still reigns as king
Nvidia saw the largest yearly gains
HP introduces Omni and Elite PCs, retires Pavilion, Spectre, Envy, and Dragonfly brands
New laptop models for the AI PC era
Google gives Android a makeover with updated logo and alternative bugdroids
The mascot has some interesting new looks
Intel will rebrand Core processors starting with Meteor Lake
Recent leaks suggest "Ultra" moniker will be part of the new product naming convention
Qualcomm is changing the Snapdragon branding ahead of next flagship SoC announcement
Snapdragon brand will now be separate from Qualcomm, except on a few rare occasions
Bandai Namco is rebranding itself next year; fans don't care for the change
The new logo is supposed to represent a new company purpose
Facebook wants you to know it owns Instagram and WhatsApp with new "from Facebook" branding
"From Facebook" with love
Mozilla asks public's opinion on potential new Firefox logos
The company wants to know what you think
Apple and Google brand reputations fall drastically in annual survey
Amazon and Tesla remain in good standing
Amazon now sells more than 1,500 products under its AmazonBasics house brand
One of Amazon's many store brands
Syfy channel is rebranding with a renewed focus on science fiction
Adds two new original series, Krypton and Happy!
A majority of Americans have never heard of PS4 Pro or Xbox Scorpio
Intent to purchase is down for the new consoles as well
