Bottom line: PC makers are selling more expensive machines into a market with fewer available units, as tight memory supplies reshape product mix, pricing, and demand for AI-capable systems. That shift is helping manufacturers preserve – and in some cases expand – revenue even as global shipments decline, but it is also pushing the industry further away from the low-cost devices that once drove volume growth.
The Radeon RX 9070 XT is Amazon's best-selling graphics card
In a nutshell: Despite Nvidia losing fans over the last few years as its focus on gamers diminishes (or disappears), the company's GPUs have dominated the sales charts. But that status quo is starting to change: Amazon's top 10 best-selling GPU list is an even split between Team Red and Team Green, with the highest position held by a Radeon 9000-series card. Meanwhile, in Germany, AMD is the one that's dominating sales – at least at one retailer.
Amazon now owns the Bond IP and it's already in talks about future games
The big picture: IO Interactive's recently released 007 game is off to a healthy start, but it hasn't turned a profit yet. While 007 First Light is the studio's fastest-selling title ever, it's also by far the most expensive entertainment product in Denmark's history. A sequel has not been confirmed, but Amazon Games and IOI have already hinted at where the franchise might go from here.